by carolynkilmer@gmail.com | Jul 5, 2016
In the last ten years neuroscientists have learned more about storytelling than we’ve known since our ancestors drew story pictures on cave walls. We know what stories work, how they work and we can prove it. As the House of Cards actor Kevin Spacey once told an...
by carolynkilmer@gmail.com | Apr 11, 2016
Steve Jobs was the world’s greatest business storyteller. He transformed the often unimaginative product launch into a theatrical production, complete with a cast, sets, props, and music. At the center of it all, Jobs was the showman who used the classic...
by carolynkilmer@gmail.com | Feb 8, 2016
A Silicon Valley venture capital investor turned to me during a recent lunch and said, “I’ve seen more than 2,000 pitches, and I can only remember about 10 of them.” “What made the 10 stand out?” I asked. “They all told a personal story.” Professional investors agree:...
