by carolynkilmer@gmail.com | Dec 21, 2010
To get ahead in 2011, business owners should articulate a goal that inspires their employees. Its success will hinge on its boldness and specificity, says Carmine Gallo. In 1961, President John F. Kennedy challenged the nation to reach an ambitious goal: land a man on...
by carolynkilmer@gmail.com | Nov 30, 2010
By making basics clear and emphasizing clear communication, you and your employees will get more accomplished and cut the time you spend discussing what you need to do My colleague Steve Spurgeon spent three decades in senior leadership positions at some of the...
by carolynkilmer@gmail.com | Oct 19, 2010
The company name “Apple” fell from a tree, literally dropping right into Steve Jobs’s vision of what a computer should be: simple and approachable. Although Jobs had dropped out of Reed College in Portland, he returned to Oregon periodically to share...
by carolynkilmer@gmail.com | Sep 28, 2010
In September Google unveiled a new search technology called Google Instant that shows results as you type. It’s an impressive feat of engineering. It’s also striking for the way it was introduced to the public. I watched the presentation on the Internet...
by carolynkilmer@gmail.com | Mar 21, 2010
Every business needs “a hook,” especially when it comes to communicating ideas. In this recent Bloomberg BusinessWeek column, we take a look at two successful messaging and branding campaigns on both coasts. Read the entire column here and please let us...
by carolynkilmer@gmail.com | Jun 19, 2009
In a world awash in information, it’s more important than ever to keep your presentations and business communications concise. In this BusinessWeek Column, communication skills coach Carmine Gallo outlines several areas where it pays to keep it short: blogs,...