by carolynkilmer@gmail.com | Jan 23, 2019
Clemson coach, Dabo Swinney, doesn’t just have a goal–he has a dream. And not just any dream. “If you’re going to dream, you might as well ‘be extravagant’ about it,” he once said. Swinney’s Clemson Tigers put on an...
by carolynkilmer@gmail.com | Jan 22, 2019
After 20 years of studying persuasion, I’m convinced the best pitch should fit on the back of a napkin. After all, some of world’s most successful brands started out that way. A simple vision is the spark that attracts interest. Southwest Airlines...
by carolynkilmer@gmail.com | Jan 19, 2019
IBM Research has built an AI system that can analyze 300 million articles, papers or records on a given topic and construct a persuasive speech about it. It would take a human—reading twenty-four hours a day—about 2,000 years to get through the same material....
by carolynkilmer@gmail.com | Jan 19, 2019
The official announcement from Southwest Airlines on the passing of its founder, Herb Kelleher, describes him as a pioneer, maverick and innovator. Yes, he was all three. I’d add one more quality that turned Kelleher’s company into an iconic brand: storyteller. Many...
by carolynkilmer@gmail.com | Jan 18, 2019
The hard data show that “soft skills” are in high demand. In a new LinkedIn analysis, “persuasion” was one of the top skills “most worth learning” in 2019. “Strengthening a soft skill is one of the best investments you can...