by carolynkilmer@gmail.com | Jan 22, 2016
“Story is everything. Good content making is not a crap shoot. We know how this works,” the actor Kevin Spacey told a meeting of business marketers. Spacey is right. Thanks to neuroscience we’ve learned more about storytelling in the last 10 years than we’ve ever...
by carolynkilmer@gmail.com | Jan 15, 2016
Think about your last job interview. How much time did you spend preparing the pitch? No, I’m not talking about your pitch, but the company’s pitch? A lot of well-intended job-hunting advice focuses on preparing a job seeker to answer questions about themselves. While...
by carolynkilmer@gmail.com | Jan 12, 2016
There’s a tremendous amount of pressure behind the scenes of a CES keynote presentation. The teams responsible (designers, marketers and speakers) rehearse for weeks. Every message, demo, and slide are meticulously crafted. Each year at least one keynote steals the...
by carolynkilmer@gmail.com | Jan 12, 2016
Originally written for Forbes.com, the Independent writes a summary of the article. Livermore was the topic of a Forbes Leadership story published Dec. 15. Headlined, “A Community And Its Businesses Thrive Under A Shared Vision,” the article says of...
by carolynkilmer@gmail.com | Jan 10, 2016
Carmine’s speech was super and was greatly appreciated by our guests! –...